I gave two presentations, one in the morning involving Basic Blogging for Real Estate Professionals and one in the afternoon involving QR Codes & Short URLs for Real Estate Professionals.
SESSION 1: Beginning Blogging – we covered…Why Blog, Personal Branding & Marketing. I outlined a small checklist for getting your blog started and walked through the WordPress Interface and discussed some basic WordPress/Blogging Terminology.
SESSION 2: QR Codes for Real Estate Professionals – we covered.. What are QR Codes? What are Short URLS? Creating QR Codes and integrating those codes with your google analytics using UTM tagging (Google URL Builder). Note: Some parts of the presentation are also discussed in Episode 3 of the PrintPodcast, “URL Shorteners and QR Codes: Creation, Management and Analytics for Print Marketers – PrintPodcast.com”.